The Sales Ladder

2. Sales in a product led growth company - with Laura Erdem

July 14, 2021 Thomas Igou Season 1 Episode 2
2. Sales in a product led growth company - with Laura Erdem
The Sales Ladder
More Info
The Sales Ladder
2. Sales in a product led growth company - with Laura Erdem
Jul 14, 2021 Season 1 Episode 2
Thomas Igou

In this episode, Laura Erdem, Account Executive at Dreamdata, shares what it means to do sales in a product-led growth company.

- What is product-led growth? 
- How do you build a sales team in a PLG strategy? 
- How do you align sales, marketing, and product for success?
- What can be done to have more gender divere salesforces?

Find out more about B2B attribution here: https://dreamdata.io/b2b-attribution

Show Notes

In this episode, Laura Erdem, Account Executive at Dreamdata, shares what it means to do sales in a product-led growth company.

- What is product-led growth? 
- How do you build a sales team in a PLG strategy? 
- How do you align sales, marketing, and product for success?
- What can be done to have more gender divere salesforces?

Find out more about B2B attribution here: https://dreamdata.io/b2b-attribution