On the Record Sales Podcast

Sales in a product led growth company - with Laura Erdem

Thomas Igou Season 1 Episode 2

In this episode, Laura Erdem, Account Executive at Dreamdata, shares what it means to do sales in a product-led growth company.

- What is product-led growth?
- How do you build a sales team in a PLG strategy?
- How do you align sales, marketing, and product for success?
- What can be done to have more gender divere salesforces?

Find out more about B2B attribution here: https://dreamdata.io/b2b-attribution